I pride myself in producing high quality work in a wide range of disciplines, I am very competent in creating and working with PSD files, spot channels, high-end retouching to high quality mock-ups. I have a strong solid knowledge of print, colour management, pass on press, proofing, asset packs and many more.
I relish working within a team as well as working on my own initiative, I continually strive to create the best possible work that can be created. I am a perfectionist, taking pride in my work and have an extremely good eye for detail. I’m resourceful, a good problem solver and have excellent coordination skills.
Packaging- All my work experience has been agency side, working on top FMCG clients on multiple blue chip brands. As a Senior Creative Artworker I find all aspects interesting, as packaging is very challenging, it incorporates many levels of expertise and experience when dealing with different substrates, printing techniques and artwork production to suit a specific medium or product, this is what makes the work fascinating to me.
I have extensive print experience from attending and overseeing much print work ‘in person’ over the years, and therefore can overcome any challenge presented to me. I’m comfortable to pass on press, attend and contribute to internal and client side meetings at any level and be a guardian and advocate for the company and their brand.
Branding, Digital and Social- In the ever changing and challenging world of branding it has its’ own challenges, especially the integrated and collaboration aspect, producing POS, corporate literature, brochures, leaflets, PowerPoint & Word templates, logos, brand guidelines, digital files, social media integration, assets packs & tools. These mediums need meticulous attention to ensure consistency throughout the brand. I have a good understanding of the collaboration and cohesiveness between all these areas and the need for a solid visual footprint.
Duties and key skill sets
The first step in any type of artwork production is to understand the final output.
The key to a good leader is teamwork, communication and process.
Growing up in the IT world my understanding is logical and process driven.
It's good to make sure I get myself out and clear your head.